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Fortune 100 Telecommunications Company – Case Study

Fortune 100 telecommunications company uses Massini Group’s managed sales acceleration solutions to increase sales per agent per day by 60%.

Background

A Fortune 100 telecommunications company uses outsourced telesales vendors to drive acquisition sales in small businesses. At the point in time when Massini Group engaged with this client, overall sales had fallen by 20% from the same period prior year. Sales efficiency, measured as sales per agent per day, was down by 26%

Largest Local Advertising Company in the US – Case Study

Largest local advertising company in the US uses Massini Group’s managed sales acceleration solutions to increase renewal sales per agent per day by 212%

Background

The largest local advertising company in the United States uses a very large internal telesales team to sell print directory and online directory services to small businesses within an expansive national footprint. At the point in time when Massini Group engaged with this client, each location, sales team and agent operated independently in an effort to meet sales goals. The task was to supply a holistic managed sales acceleration solution to the team in order to predictably drive sales efficiency and results.

Fortune 100 Financial Services Company – Case Study

Fortune 100 financial services company uses Empirical SellingSM managed sales acceleration solutions to increase sales by 79% while reducing cost per sale by 42%.

Background

A Fortune 100 financial services company uses telesales to sell charge cards and related services to small and medium businesses. At the point in time when Massini Group engaged with this client, the sales results had not improved in over a year and a half. In fact, sales results fluctuated wildly from week to week and month to month, making any form of strategic planning for the business extremely difficult. Massini Group was tasked with providing our managed sales acceleration services to the team with the primary objective of predictably driving sales growth and efficiency.

Fortune 100 Commercial Bank – Case Study

A Fortune 100 commercial bank worked with Massini Group to increase sales per lead by 200% and to increase sales per agent per day by 83%.

Background

A Fortune 100 commercial bank uses an internal telesales team to sell business lines of credit to a select set of pre-qualified small businesses.

At the point in time when Massini Group engaged with this client, the core operating strategy of the team involved using a predictive dialer to manage the outbound queue management process. The task was supplying a managed sales acceleration solution to the team in order to predictably balance sales lead yield with sales efficiency.

Fortune 100 Computing Company – Case Study

A Fortune 100 computing manufacturer uses Massini Group’s managed sales acceleration solutions to increase overall sales by 44% relative to goal.

Background

A Fortune 100 direct sales computer manufacturer uses a complex multi-channel sales process to drive sales into the public sector, namely K12 education, higher education, state and local government and federal civilian and federal defense segments. At the point in time when Massini Group engaged with this client it had just missed its quarterly sales target by 9% and was facing a increased target in the subsequent quarter. Massini Group was tasked with providing Empirical SellingSM managed sales acceleration solutions to make up the revenue shortfall and predictably drive sales growth and efficiency.