It’s important to keep your eye on performance metrics, no matter what channel activities are in progress. It’s even more important to be able to compare these activities in an apple to apples way. Massini Group asserts that every activity must be associated with a standardized disposition at a micro level.
Closed Loop Integration
Depending on APIs available, Massini Group can track the journey of a lead from inception to installation and report on each step of the way.
Web Based Platform
Because we host a web based platform there is no need to install a system taxing application or be concerned with version compatibility or updates.