How do you keep your sales pipeline full and utilize your best salespeople efficiently? You ensure that that the lead generation pipeline is full. Massini Group will help you set up outsourced lead generation teams that feed your direct sales team. In addition, Massini Group will help you better utilize existing marketing channels to qualify leads through marketing response data. Through enhanced communication with your marketing team and strategic implementation of technology, you might find you are generating leads that you were not aware of.
Massini Group can also assist your team in finding and establishing an outsourced lead generation partner and program.
Is your sales team aligned to match your sales targets? Are your sales targets aligned with your marketable universe? Is your marketable universe complete? Right sizing your direct sales team requires that you understand the answers to these questions. Massini Group helps their clients understand the sales staff that can be supported by the available universe in order to maintain month over month growth.