Read More About Our Results
Analysis showed that just calling at the correct time could reduce the cost per sale by as much as 37%.
Dialogue strategy jump-starts new services launch, rapidly drives 17% of target sites into sales pipeline
Related companies converted to opportunities at a rate of 10.9%, compared to unrelated companies at a rate of 3.2%.
In combination, fixing three strategic errors increased overall lead yield while keeping the budget the same.
Massini Group discovered their client was paying $333 per qualified prospect (more than five times the industry average) and reduced their cost to $130.